No SEO? Apply, and Be Patient!

Greetings.

If you’re anything like I used to be, you try out one of those search engine optimization  methods as postulated by those apparently in the know, then you go straight over to Google to see whether it’s worked!  Well I now know that with search engine optimization, patience is the name of the game.

Imagine the internet as a huge supermarket with virtually hundreds – perhaps even thousands – of products and services to offer for just one keyword alone. Sites, in their early stages of establishment, will not fare well with others who have been around for, let’s say seven years or so.

The strength of Search Engine Optimization (SEO) can then aid these beginner websites in getting a higher position in search engine results. However, it takes time for SEO to show positive results, and potential clients would be better served if they knew and understood the factors that affect the SEO timeframe.

Keywords

These are the words used to initiate a search. Of course, more websites will try to rank for a keyword closely related to their content. The level of competition for a certain keyword affects the length of time for the optimization to take effect. If there are already a lot of websites ranking for a particular keyword, it is likely that new websites will rank low against old and more established ones.

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Number of inbound links

Also known as backlinks, these can play a great role in increasing a website’s link popularity, thus securing a decently high rank for a certain keyword. Take this scenario as an example:

You have a new website, and you want it to rank high in search engine results. Start by looking for sites that have existed for five years or more, or sites that rank within the Top 100. Once you have several such websites, you can write guest blog posts with the permission of the website owner or administrator. That blog post should include a link or URL to your new website.

So, when a visitor enters those sites, sees the post that you have made and clicks on the link, you earn one page view. Now imagine that 1 view multiplied by hundreds, even thousands of visitors! Your website popularity and subsequent page ranking increase in the process.

Many say that the “Google slaps” of late have made backlinking far less effective than it was, but there is no doubt that when done properly they do still work well.

Content

In order for a website to rank high in the search results, the content must be fresh and updated regularly. Remember that search engines are still programs; they detect quantity rather than quality. You may have some great content on your site, but if the website itself is not updated, then your site will suffer.

Online presence

Strategies such as blog updates, e-newsletters, article syndication, and online press releases are just some of the strategies that build up a website’s presence on the internet. Search engines tend to detect a website that has established a strong online presence.

Age of the website

Believe it or not, the age of the website is also a factor for ranking. A site that has been around for more than a year and has a lot of content can be considered as having an established presence. It is then easy for search engines to rank that particular site in its results.

On the average, it can take three to six months for SEO strategies to obtain a desirable result. So, give SEO the time to work its wonders, and see the good results for yourself.

I’m very glad to report that one of my sites and Facebook fan page are at spots one and two of the first page of Google for the keyword term “presenting your future” out of 29,600,000 results – go ahead and check it out!  Both the website and the Facebook page were created six months ago.  Do visit the site, and don’t forget to ‘LIKE’ us on Facebook!

Talk soon.

Chineme

There Is No Time Like the Present to Create Your Future

The Top 6 Local Business Review Sites

Greetings.

If you have a business, online or off, and you want more exposure, why not allow yourself to be found more often by listing your biz on business review sites?

Local business review sites are great for SEO and advertising.  If you’re not already taking advantage of them, you should be.  These are sites where you make a profile and customers can leave their reviews. When people are searching for a local business, they find yours and can take things from there.  Here are the 6 hottest local business review sites right now:-

Google Places – google.com/places

Google Places is Google’s local business listing directory. It replaced Google Local Business Center in 2009.  It’s really easy to set up your Google Places listing (and free!) and it will come up in search engines, so it’s important to write a good profile and optimize for keywords.

You can send out real-time updates, post pictures of your business and take advantage of their analytics to see how you’re doing.

Yahoo! Local – local.yahoo.com

Yahoo! Local is similar to Google Places. You get a map, a profile and your own landing page. One of the great things about Yahoo! Local is that listings show up above the organic search results.

If somebody is looking for a business like yours and using the right keywords, they’ll see your listing first. Yahoo may not get as much Web traffic as Google, but it’s still pretty significant and well worth using.

Yelp! – yelp.com

Especially in urban areas, everybody now uses Yelp to find out where to buy stuff, eat stuff, and be entertained by stuff.  There are something like 9 million reviews on the site and it gets tens of millions of visitors each month.  In fact, your business may already have a Yelp listing without you even knowing it.

Citysearch – citysearch.com

Citysearch is the oldest listings site and it also gives you some tools you can use to promote it.  You can make special offers through your profile and it has built-in analytics to give you statistics about your profile’s visitors.  They have both a free membership and a paid membership that gets you additional business services.

Insider Pages – insiderpages.com

Insider Pages is a site that focuses especially on businesses for families.  Like Yelp, it has an urban and suburban focus. Users can browse by city or service and read reviews from others.  Insider Pages listings come up high in the search engine results pages for local searches, so it’s great for geographical keyword optimization.

MerchantCircle – merchantcircle.com

MerchantCircle is a new review site on the scene. It offers a number of bonuses in addition to your listing like your own blog, a question and answer site where you can build authority, and a schedule feature that lets you make appointments.

The really unique thing about MC is that it gives you complete control over reviews. You can even delete them!  This is a pretty big disservice for customers, but it’s helpful for businesses.

These sites are user created, which means that customers can basically create your profile by leaving reviews.  What this means is that even if you’re not using these sites, you might already have a listing on them.

Each site gives you the option of claiming your listing and taking control of it.  I suggest you do it right away!

Talk soon.

Chineme –

There Is No Time Like the Present to Create Your Future:

5 Top Traffic Sources For Your Site

Greetings.

I’ve been off-line for a while visiting the outside world at various seminars.  I’m attending another this week – The World Internet Marketing Summit which is being held in London, UK this year.

Next week I’ll be attending the Women’s Millionaire BootCamp, also in London.  I’m sure I’ll have lots of nuggets to share with you all after those events.

Today I came across an interesting article by Titus Hoskins and thought I’d post it here – He writes:

5 Top Traffic Sources For Your Site

I believe if you asked any webmaster or online marketer what their most important aspect of running a site would be, you would get an answer that’s some way related to traffic. Mainly because traffic is your site’s lifeblood, actually without traffic you really don’t have a site at all.

Traffic is king.

Traffic brings in the leads and the sales. Quality traffic is what produces your online revenue, whether from advertising or from sales on your site. Now, I have sites which get less than 50 visitors a day, I have a few sites which get around 200 visitors and I have one site which gets around 2,000 visitors a day.

Don’t jump to any conclusions, some days the site getting 50 visitors can make just as much as the site getting 2,000 visitors. It all has to do with the quality of the traffic and how well it converts into a sale. And of course, it all depends on what you’re selling… a lcd cleaning kit for $20 bucks or a gaming laptop which sells for $2000+.

Regardless, you have to get that traffic in the first place if you want to earn an online income. The more traffic you have, usually, the more you will make; at least this has been my experience. Since traffic is very important to me, I keep a lot of records and stats on where my traffic is coming from on the web. I have to know what produces the quality traffic and how to get it.

So below I have listed down my 5 most important traffic sources and/or the marketing techniques I use to get that traffic. This list might also help you with your own traffic and how you can increase it. Here are my 5 main traffic sources…

1. SEO and the Search Engines

The majority of the traffic to my sites comes from the search engines, mainly Google. It is my high rankings for my targeted keyword phrases which bring in the most and the best quality traffic to my sites. Get the SEO right and build a lot of quality one-way links from related sites and you will get the traffic.

Another tactic, don’t just create a website with only 10 or 20 pages – create one with 1000 to 5000 pages. I know this takes time but consider your site like a long-term business which you will keep building for years. Produce plenty of quality content and you will get plenty of quality visitors in return. Works for me.

2. Article Marketing

Another very effective way to bring in quality traffic to your site or sites is article marketing. Just write short articles related to your site’s keywords and place your keyworded links in the resource box. Distribute these articles all over the web.

Right now, what is working for me, is writing unique articles which I only place on one important site. I am using this technique with sites like SiteProNews, Buzzle and many more. Article marketing is still one of the most effective ways to get quality traffic, just try it.

3. PPC – Pay Per Click Advertising

I know, I know, this can be very expensive but PPC can be the quickest way to get quality traffic to your sites. Just be careful and approach it with kid’s gloves until you find campaigns which work for you – then scale them up.

Microsoft Adcenter and Yahoo Marketing have now joined forces and I find this is producing good traffic for me. Google Adwords is probably better but they are a real pain to work with and have become too expensive, at least for my keywords. But if you have the resources, don’t rule out Adwords or any of the PPC programs.


4. Social Media Sites

From Facebook to Twitter to LinkedIn, social media sites can provide a lot of traffic and word of mouth advertising for your site. For me, even though I haven’t worked these sites to their fullest potential, I still get traffic from them. Getting your pages bookmarked in some of these sites can bring in a flood of traffic overnight, while most of this traffic will be temporary, you can get a lot of sign-ups to your newsletter and different follow-up lists. While not exactly in the same group, I have had some success with YouTube videos which also bring in targeted traffic. Don’t ignore these social media and video sites in your traffic strategies.

5. Email Marketing and Follow-up Lists

This is another one of my major sources of “repeat visitors” to my sites. You must be constantly building up your different contact lists for further follow-up. This will bring in more visitors than you would expect, especially if you put some simple viral messages in your emails. If you supply valuable information, people will recommend your content to friends and co-workers; again word of mouth can bring in a lot of traffic especially in this age of Facebook and Twitter.

Of course, there are many more traffic sources such as Press Releases, Banner Ads, RSS Feeds, Off-line Advertising… and if you have your own products to promote, affiliates and joint ventures will be your most valuable source of traffic. Over the years I have picked up a lot of information on traffic and traffic tips… some of the best places/people for this has been:

freetraffictip.com – run by Tinu Abayomi-Paul, one of my best sources for free traffic tips. Excellent.

trafficology.com – this site and newsletter gives you off-beat ways to build traffic to your site. Highly Recommended.

trafficsecrets.com – if this one is still open, John Reese has a few very good products on traffic. Recommended if you can afford it.

About the Author: Titus Hoskins is a full time online affiliate marketer who operates numerous niche sites, as well as two sites on Internet Marketing: internet marketing tools or try here free marketing courses.

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Titus Hoskins raises some crucial points with which I concur and you can click on the links for my recommendations in these areas.

Happy marketing!

Talk soon.

Chineme

http://internetmarketingviews.com





Google Global – how you can see what others see

Greetings.

Max Alter asked, “Do you ever wonder how different geographical locations see your search terms?

In fact, do you know what the search engine results of your targeted Internet marketing campaigns look like for others who are geographically not based where you are?”

The answer:

“Google Global. Because search engines treat different locations differently, you need a tool that helps you keep a check on the success of your efforts.”

Max Alter – Google Global is an indispensible tool for any Internet marketer. Google Global is an add-on for both Firefox and Chrome that makes it dead easy to check how different geographical locations see your search terms, so you can be sure whether your campaigns actually hit their targets or not.

Google Global is free, easy to install and provides you the answer literally with just a couple of mouse clicks.  Watch the video:

Google Global – How You Can See What Others See.

Happily, “Internet Marketing Views” came out on top in all of the regions!

Talk soon,

Chineme – http://internetmarketingviews.com